Rebranding 2025

⚠️ Why We Changed Our Name from Nova Hair to Hela Hair

If you're here wondering...
“Why does my Nova Hair product now say Hela Hair?”
You're in the right place.

✅ Same Product. Same Team. New Name.

Over the past few years, Nova Hair became one of the most trusted hair dye shampoos — helping thousands of people cover grays in minutes.

But with our success came problems…


🚫 Too Many Fakes. Too Much Confusion.

Imitators started popping up everywhere — using names like:

- shopnovahair.com 🚫

- trynovahair.com 🚫

- novahairdye.com 🚫

They copied our ads.
Used our images.
And tricked customers with cheap, fake versions of our product.

This created confusion — and customers didn’t know who to trust anymore.


💬 So We Asked You What to Do

We sent a survey to our real Nova Hair customers asking:
“What should we do next?”

Most of you told us:
👉 Change the name.
👉 Start fresh.
👉 Secure a real trademark to protect the brand.

We listened.


🗳️ You Voted. We Delivered.

We gave you four name options:
Moro Hair, Cormelia, Croma Hair, and Hela Hair.

With over 37% of the votes, the winner was clear:
✨ Hela Hair ✨

And now, we’ve rebranded officially — with a new trademark, a new name, and full legal protection.


🎨 More Shades Than Ever Before

We’re not just changing the name — we’re leveling up everything.

🖤 Black
🤎 Dark Brown
🤎 Medium Brown
🤎 Light Brown
💜 Purple
🔴 Red
🔵 Blue

👉 And yes… BLONDE is coming soon!


🔒 How to Know It's Real

The only official website for our products is:

👉 HelaHair.com

If you see Nova Hair or Hela Hair sold somewhere else, it's not us.
We do not sell on Amazon or other third-party sites.


❤️ Thank You for Supporting the Original

From Nova Hair to Hela Hair — our mission hasn’t changed.
We’re here to give you fast, easy, and safe gray coverage that just works.
No damage. No staining. No nonsense.

Welcome to Hela Hair.
Better name. Same magic.

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No More Counterfeit

Trademark, Unique, More Shades, & Better Formula!